Self-described as a "100% law-abiding Black Canadian Motorcycle Club, honouring the originals and breaking down stereotypes.", the Los Gypsies ride out of Toronto with ties to the legendary East Bay Dragons in California.
To drive awareness and membership, we worked together to create a broader brand, including, developing their website, Directing a collection of promotional photography and merch that reinforced the traditional and positive mandate of the club.
Creative Direction
Branding
Website
Merch
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